designer art direction antwerp · belgium
#MY SHOWCASE✦
hey! i’m Asya. i don’t stick to one style, i always create something new. and yes, writing with no caps is cool.
hey! my name
is Asya
i’m a designer, and i think writing with no caps is cool. in my work i don’t stick to a specific style: i always create something new and original.
for the past years i’ve been at the Ogilvy advertising agency, making things for Coca‑Cola across the whole CCAR region. now i’m based in Antwerp, Belgium, looking for my next team.
p.s. in the photos i’m showing a project i art-directed. want to know more? you know what to do )
- based in antwerp 🇧🇪
- ex-ogilvy
- middle designer
- open to work
what i do
skills & toolscreative & design
- key visuals for digital & OOH
- campaign concepts
- branding & visual identity
digital content
- posts · stories · reels
- basic animation & motion
tools
- photoshop · illustrator
- after effects
after effects: basic–intermediate
the work
7 chaptersshare a coke @ kok-tobe
The brief was a simple on-ground activation at Kok‑Tobe for the “Share a Coke” campaign: product sampling, a photo zone and a light, fun activity.
I started with the game concepts: something simple and fun for Gen Z. I researched references, picked the mechanics and prepared tasks for the 3D designer to rebrand the chosen game in Coca‑Cola style.
Together with the 3D designer we built a compact layout with a photo zone and a promo zone. I also joined the BTL team for on-site scouting, and we put the activation right at the cable car exit, where all the foot traffic is.
- concept
- art direction
- BTL scouting
- 3d supervision
